Top 5 Social Networking Apps in Hungary: Q1 2024 Performance

In the first quarter of 2024, the top 5 social networking applications on a unified platform in Hungary showcased notable trends in weekly downloads, revenue, and active users. Here's a detailed breakdown of their performance:

Threads, an Instagram app saw a significant fluctuation in weekly downloads, starting at approximately 31K in the first week of January and dipping to around 14.4K by early February. However, it rebounded to nearly 27.8K by the end of March. The app also had a steady increase in active users, rising from around 95K in early January to approximately 235K by the end of Q1.

Messenger experienced a steady download rate with a notable peak of about 33.9K in the final week of February. Weekly revenue for Messenger ranged between $44 and $108, peaking in early March. Active user numbers showed a slight decline, starting at around 2.7M and ending Q1 at approximately 2.6M.

Facebook had a varied performance in downloads, peaking at about 41.8K in late February. Revenue peaked at nearly $5K in the second week of January, with a general downward trend, ending at around $1.4K in the last week of March. Active users fluctuated around 6.5M to 7M throughout the quarter.

WhatsApp Messenger maintained relatively stable weekly downloads, with a peak of approximately 22.4K in early March. Active users saw some fluctuation, starting at around 1.7M and ending Q1 at approximately 1.7M, with a slight dip mid-quarter.

Rakuten Viber Messenger had consistent weekly downloads, peaking at around 10.4K in early March. Revenue peaked at about $2.8K in mid-March. Active users showed a steady trend, starting at approximately 2.3M and ending Q1 at nearly 2.3M.

These insights are based on data from Sensor Tower, providing a comprehensive look at the performance trends of these leading social networking apps in Hungary. For more in-depth analysis and additional insights, visit Sensor Tower.